Ceasefire projects for MSF
Over the past year, as the horror in Gaza unfolded, Fire Sale and retail partners Bandcamp and Above Board raised a gross total of £422,210.16 in support of the astounding and humbling work of Médecins Sans Frontières* (MSF) - also known as Doctors Without Borders - a non-governmental organisation providing vital medical assistance and lifesaving care to Palestinian civilians, while themselves being targeted and killed by the Israel Defence Forces (IDF) in both Gaza and the West Bank.
We’re incredibly grateful to all artists who collaborated with us in 2024 - Fontaines DC, Young Fathers, Massive Attack, Cold War Steve, Ella Baron, Frank Riot, Jeremy Deller, KennardPhillips, Mode 2 and Wefail.
The Ceasefire EP, limited edition prints and Fire Sale Field Studio proved to be incredibly popular activations to express solidarity, compassion and respect for both the Palestinian people and those risking their lives to care for them.
After the unavoidable deductions for production, distribution and taxes, we proudly donated the entire £277,150.47 profit to MSF UK.
As always, we’ve published a full breakdown of the donation below for transparency.
Finally, a massive thank you to everyone who has supported these projects with your time, generosity, patience and solidarity. None of this would be possible without you.
-3D-
*Charity number: 1026588
fire sale field studio (on site & online)
2024
artists editions: risographs, giclees, relief and t shirts from Cold War Steve, Ella Baron, Frank Riot, Jeremy Deller, KennardPhillips, Mode 2, Wefail & 3D
2,609 artist editions sold
total : £118,590.54
deductions :
VAT : £17,186.01
Shipping and logistics : £10,134.50
Stripe & Square transaction fees : £2,366.58
Production costs : £25,210.51
Staffing, Webshop and admin : £7,667.19
donation to Médecins Sans Frontières:
£56,025.75
‘ceasefire’
time limited screenprint editions
2023/24
Artist: 3D
971 prints sold
total : £136,287.00
deductions :
VAT : £10,9350
Shipping and logistics : £22,362.37
Stripe & PayPal transaction fees : £3,698.97
production cost : £7,750.00
webshop & admin : £3,300.00
donation to Médecins Sans Frontières :
£88,240.66
‘ceasefire’ ep
time limited 12” vinyl release
2023/24
Artists: Fontaines DC, Young Fathers, Massive Attack
10,902 vinyl sold
total : £167,332.62
deductions :
Production cost: £34,438.56 (including mastering, project management, manufacturing, freight, stock movement, internal shipping, lacquers)
donation to Médecins Sans Frontières:
£132,894.06
IRC in Ukraine 1&2
time limited archival pigment print editions
2022
Artist: 3D
2096 prints sold
total : £400,571.00
deductions :
Payment refunds : £9,475.00
VAT : £32,409.08
Shipping and dispatch : £47,988.56
Stripe & PayPal transaction fees : £10,682.82
production cost : £29,340.04
webshop & admin : £5,000.00
donation to
International Rescue Committee:
£265,675.50
‘Help95’
Warchild Gaza Emergency Appeal
limited edition archival pigment print edition
2021
Artist: 3D
195 prints sold
total : £60,303.00
deductions :
VAT : £7,050.00
Shipping and dispatch : £4,503.00
PayPal transaction fees : £732.13
Stripe transaction fees : £657.75
production cost : £4,860.35
webshop & admin : £1,700.00
donation to Warchild :
£40,799.77
‘Protection’ (NHS blue)
time limited screenprint edition
Lockdown 2020
Artist: 3D
1037 prints sold
total : £168,034.00
deductions :
VAT : £18,093.23
Shipping and dispatch: £27,514.00
PayPal transaction fees : £2,429.32
Stripe transaction fees : £1,942.88
production cost : £10,458.16
webshop & admin : £1,700.00